Irelia
Platform

The platform

How to build it Describe a business in chat. Your agent is live in 30 minutes. How it works Your funnel with an agent inside it, from first message to CRM. How to sell it One workspace per client. Your brand, billing, and margin.

Connect & secure

Channels Reach leads on WhatsApp and Facebook. More coming. Integrations Native lead forms and a calendar with real availability. Connect anything via Zapier or Make. Security Built for you to put your name on, and your client's trust.
Irelia 101 See how the platform works, end to end.
Solutions

What the agent does

Book appointments It offers real slots in chat and writes them to your calendar. Qualify & route It answers every lead, scores intent, and routes the hot ones. Reactivate dormant leads It re-opens old conversations and brings quiet leads back. Reduce no-shows Reminders on the same channel keep appointments kept. Customer care 24/7 It answers common questions any hour, in any language. Nurture leads It follows up over time until a lead is ready to book.

By industry

Dental & medical clinics Salons & beauty Real estate & construction Finance & insurance Automotive Restaurants & food Hotels & hospitality
PricingCustomers
Resources

Tools

ROI calculator See how much you can earn reselling AI agents. Credit calculator Price usage and find your margin per client.

Learn & connect

Documentation Setup guides and references at docs.irelia.ai. Contact Talk to the team about partnering with Irelia.
40% Earn 40% for life Refer other marketers to Irelia and earn 40% of their plan, every month, for as long as they stay. Explore the referral program
EN English IT Italiano
Login Start free
Irelia
EN English IT Italiano

The platform

How to build it Describe a business in chat. Your agent is live in 30 minutes. How it works Your funnel with an agent inside it, from first message to CRM. How to sell it One workspace per client. Your brand, billing, and margin.

Connect & secure

Channels Reach leads on WhatsApp and Facebook. More coming. Integrations Native lead forms and a calendar with real availability. Connect anything via Zapier or Make. Security Built for you to put your name on, and your client's trust.

What the agent does

Book appointments It offers real slots in chat and writes them to your calendar. Qualify & route It answers every lead, scores intent, and routes the hot ones. Reactivate dormant leads It re-opens old conversations and brings quiet leads back. Reduce no-shows Reminders on the same channel keep appointments kept. Customer care 24/7 It answers common questions any hour, in any language. Nurture leads It follows up over time until a lead is ready to book.

By industry

Dental & medical clinicsSalons & beautyReal estate & constructionFinance & insuranceAutomotiveRestaurants & foodHotels & hospitality
Pricing
Customers

Tools

ROI calculator See how much you can earn reselling AI agents. Credit calculator Price usage and find your margin per client.

Learn & connect

Documentation Setup guides and references at docs.irelia.ai. Contact Talk to the team about partnering with Irelia.
40% Earn 40% for life Refer other marketers and earn 40% of their plan, every month.
Login Start free

Legal

Sub-processor List

Version 1.0 · Published on 16 September 2026 · Effective from 16 September 2026 Canonical URL: https://irelia.ai/legal/subprocessors

Automation Genius By KDL, with registered office at Contrada Santa Maria Maggiore 4, 66011 Bucchianico (CH), Italy (hereinafter “Irelia”), publishes on this page the list of third parties that process personal data in the delivery of the Irelia platform.

The page is organised in two sections:

  • Section 1 — Sub-processors of Workspace data. The parties that process, on behalf of Irelia and on its instructions, the data handled by the AI agents (conversations, contacts, bookings, knowledge base, logs). This section is referenced by the Irelia↔Partner DPA and by the Partner↔Client DPA: by entering into the DPA, the controller gives general authorisation for the engagement of these parties (Art. 28(2) GDPR).
  • Section 2 — Recipients of data for which Irelia is the controller. The parties that receive the contractual, account and billing data of Partners, Affiliates and platform Users. This section is referenced by Irelia’s privacy notice (Art. 13(1)(e) GDPR).

The same provider may appear in both sections. The list reflects the providers actually active in production on the publication date.


Transfers of data outside the European Union

Some providers process data in the United States. For these transfers Irelia adopts the following safeguards.

Transfer mechanism. Standard contractual clauses adopted by the European Commission (Decision (EU) 2021/914), incorporated in each provider’s data processing agreement (Art. 46(2)(c) GDPR). Where the provider is certified under the EU-US Data Privacy Framework (Commission adequacy decision of 10 July 2023), the certification is indicated as an additional safeguard: its status is verified on the official register (dataprivacyframework.gov) on the publication date of each version of this list. Any invalidation of the Data Privacy Framework does not affect the standard contractual clauses mechanism.

Supplementary measures.

  • Pseudonymisation before sending to language models. Direct identifying data (name, telephone number, email address) are replaced with placeholders in Irelia’s systems before the content of conversations is sent to the language model providers, and reconstituted after the reply. The free text of messages is not filtered.
  • Encryption in transit (TLS 1.2 or higher) and at rest (AES-256) on all flows.
  • No model training on the data processed: guaranteed by the commercial terms of each language model provider.

For providers established in and processing within the European Union, no transfer takes place.


Section 1 — Sub-processors of Workspace data

ProviderContracting entityServiceData processed and retention at the providerCountry of processingTransfer mechanismContractual document
Amazon Web ServicesAmazon Web Services EMEA SARL, LuxembourgCompute, queue and storage infrastructure; Amazon Bedrock for running the DeepSeek models; delivery and real-time connections for the WebchatAll Workspace data in transit and in storage. For Bedrock: pseudonymised conversational content; Bedrock does not retain requests and responses, and invocation logging is disabledUnited States (us-east-1 region)Standard contractual clauses (AWS GDPR Data Processing Addendum, incorporated in the AWS Service Terms). Additional safeguard: Data Privacy Framework certification of Amazon.com, Inc. and Amazon Web Services, Inc.AWS Service Terms · AWS GDPR Center
BubbleBubble Group, Inc., New York (USA)Central database and dashboard applicationAll Workspace data; account data of Partners, Clients and UsersUnited StatesStandard contractual clauses (Bubble Data Processing Addendum). Additional safeguard: Data Privacy Framework certification of Bubble Group, Inc.Bubble Data Processing Addendum
GupshupGupshup Inc., Fremont, California (USA)WhatsApp Business Solution Provider: message routing, template management, app onboardingTelephone number, content of WhatsApp messages, delivery metadata. Retention at Gupshup: 2 years with quarterly deletion; logs accessible to support for 7 daysUnited StatesStandard contractual clauses (Module 3) incorporated in the Data Processing Agreement entered into between Gupshup Inc. and IreliaGupshup Inc. Data Processing Agreement (bilateral agreement, not public; a copy of the clauses is available as provided in the DPA)
OpenAIOpenAI OpCo, LLC, San Francisco, California (USA)Language models, embeddings, transcription of voice messagesPseudonymised conversational content; audio of voice messages for transcription. Retention at OpenAI: up to 30 days for abuse detection, then deletion; no use for trainingUnited StatesStandard contractual clauses (OpenAI Data Processing Addendum). OpenAI does not appear to be certified under the Data Privacy FrameworkOpenAI Data Processing Addendum
AnthropicAnthropic, PBC, San Francisco, California (USA)Language modelsPseudonymised conversational content. Retention at Anthropic: deletion within 30 days; up to 2 years only for content flagged for violation of the usage policies; no use for trainingUnited StatesStandard contractual clauses (Data Processing Addendum incorporated in the Commercial Terms of Service). Data Privacy Framework certification not declaredAnthropic Commercial Terms · Anthropic Data Processing Addendum
Google CloudGoogle Cloud Italy S.r.l., MilanVertex AI: Gemini modelsPseudonymised conversational content. Retention at Google: cache up to 24 hours; only prompts flagged by automated safety systems are retained for up to 30 days, in the project’s region, to verify potential abuse; no use for trainingUnited States (us-east1 region)Standard contractual clauses (Google Cloud Data Processing Addendum). Additional safeguard: Data Privacy Framework certification of Google LLCGoogle Cloud Data Processing Addendum
QdrantQdrant Solutions GmbH, BerlinVector database for semantic search over the knowledge baseEmbeddings and text chunks of the Workspace knowledge baseGermanyNo transfer (European Union)Qdrant Cloud Data Processing Agreement
PostmarkActiveCampaign, LLC, Chicago, Illinois (USA)Transactional emailEmail address and name of Users with an account; content of notifications (credit thresholds, acceptance receipts, alerts)United StatesStandard contractual clauses (ActiveCampaign Data Processing Addendum, which covers Postmark). Additional safeguard: Data Privacy Framework certification of ActiveCampaign, LLCActiveCampaign Data Processing Addendum

Language model providers. The platform routes requests to OpenAI, Anthropic, Google Cloud or the DeepSeek models on Amazon Bedrock according to the Workspace configuration. All receive the same scope of data, pseudonymised as described above.

DeepSeek models. They are run exclusively on Amazon Web Services infrastructure (Amazon Bedrock, us-east-1 region). Hangzhou DeepSeek Artificial Intelligence Co. receives no data and is not a sub-processor.


Section 2 — Recipients of data for which Irelia is the controller

RecipientRoleServiceDataCountry of processingTransfer
Stripe Payments Europe, Ltd, DublinIndependent controllerPayments between Irelia and Partners; Stripe Connect infrastructure on which the Partner connects its own Stripe accountPartner’s payment and billing data. Clients’ data present on the Partner’s Stripe account are processed by Stripe in its direct relationship with the PartnerEuropean Union, with intra-group transfers to Stripe, LLC (USA)Managed by Stripe as controller (intra-group standard contractual clauses; Data Privacy Framework certification of Stripe, LLC). Stripe Privacy Policy
Aruba S.p.A., Bibbiena (AR), ItalyProcessorElectronic invoicing (Italian Exchange System, Sistema di Interscambio)Partner’s personal and billing detailsItalyNone
Amazon Web Services, Bubble, PostmarkProcessorsAs in Section 1Account and contractual data of Partners, Affiliates and UsersAs in Section 1As in Section 1

Parties not included in the List

The following parties process personal data in connection with the Irelia platform but are not sub-processors of Irelia, for the reasons indicated.

PartyReason
Meta Platforms Ireland Ltd (WhatsApp, Instagram, Facebook Messenger)Independent controller of the data processed on its own messaging channels, for its own purposes and in accordance with its own privacy notice. Meta’s role is described in the DPA and in the privacy notices provided to end users.
Services connected by the Workspace controller (e.g. Google Calendar)Services that the Workspace controller connects to the platform with its own credentials. Irelia accesses them on the controller’s instruction; the contractual relationship with the service provider is the controller’s.
Payment service provider on the Partner’s accountProcesses the Clients’ subscription data in its direct relationship with the Partner. It is not engaged by Irelia.
BanksReceive the name and bank details of transfer beneficiaries (e.g. Affiliates) to execute the payment, as independent controllers and for their own legal obligations.
Hangzhou DeepSeek Artificial Intelligence Co.Not a counterparty of Irelia: the DeepSeek models are run on Amazon Bedrock (see Section 1).

Updates to the List

The addition or replacement of a sub-processor is published on this page with at least 60 days’ notice before the date on which the new party begins processing Workspace data, and is communicated to Partners as provided in the DPA. Within such period the controller may object on well-founded data protection grounds, in the manner and with the effects provided in the DPA. Replacements necessary for security reasons, due to the provider ceasing operations or failing to perform, or due to a measure by an authority, may take place with reduced notice.

The status of Data Privacy Framework certifications is verified at each new version.

Version history

VersionPublication dateEffective dateChange
1.016 September 202616 September 2026First publication

For questions about this list: info@irelia.ai

Irelia

AI sales agents you build, brand, and resell.

Irelia · Italy

  • How to build it
  • How it works
  • How to sell it
  • Channels
  • Integrations
  • Pricing

  • Book appointments
  • Qualify & route
  • Reactivate dormant leads
  • Reduce no-shows
  • Customer care 24/7
  • Nurture leads

  • Dental & medical clinics
  • Salons & beauty
  • Real estate & construction
  • Finance & insurance
  • Automotive
  • Restaurants & food
  • Hotels & hospitality

  • ROI calculator
  • Credit calculator
  • Referral program
  • Documentation

  • Manifesto
  • Customers
  • Security
  • Contact

© 2026 Irelia. All rights reserved.

Privacy Terms Cookie policy DPA Sub-processors
GDPR compliant You control the data. EU AI Act ready Checked before going live.

Start free

Create your account

Free for 45 days. Cancel anytime.

Already have an account? Log in

One last step

Read and sign

Read the agreement to the end, then approve the two statements below.

Scroll to the end to continue

The agreement couldn't load. Open the Terms and the DPA in a new tab, then reload.

Scroll to the end to continue